Job description:
Head of Sevens Event Promotion
(Fixed Term Contract to 31st July 2028)
Drive commercial growth, elevate global partnerships, and deliver unforgettable experiences across the world's premier rugby sevens series
About the Role
As a key member of the SVNS mangement team, you will lead the commercial, marketing and promotional performance of the HSBC SVNS, including the HSBC SVNS World Championship, SVNS Series, SVNS 2 and SVNS 3 competitions.
You will act as a key relationship lead for event promoters, host markets, global partners and internal stakeholders to maximise event performance, grow fan engagement, increase attendance and deliver commercial value across the portfolio.
The role is also responsible for managing key global partnerships, including HSBC, overseeing sponsorship activation and rights delivery, and identifying opportunities to drive long-term growth and revenue.
Key Responsibilities
Drive the commercial, marketing and promotional delivery of the global SVNS portfolio, supporting delivery of the SVNS strategy and business priorities.
Build strong relationships with event promoters, providing strategic support and guidance to maximise event performance.
Manage SVNS commercial partnerships and agencies across new business, activation and rights delivery, ensuring contractual rights are executed to a high standard.Lead the coordination of integrated marketing plans with event promoters and World Rugby marketing teams to drive awareness, ticket sales and fan engagement.
Bring innovation and best practice from sport, entertainment and major events to support Event Promoters in improving the SVNS event proposition, promotion and fan experience.
Monitor performance, analyse insights and implement continuous improvement initiatives across the portfolio.
Support the planning and delivery of SVNS events throughout the season as required.
About You
You will bring:
Significant experience in sports, events, commercial partnerships, marketing or a related industry.
A proven track record of managing senior stakeholders and delivering marketing and commercial outcomes.
Strong commercial acumen and partnership management experience.
Excellent communication, influencing and relationship-building skills.
Experience working across multiple markets and managing complex projects.
A passion for sport, fan engagement and creating exceptional event experiences.
Why Join Us?
At World Rugby, you'll have the opportunity to help grow a truly global sport, work with talented colleagues and partners around the world, and make a lasting impact on the future of rugby sevens.
We are committed to creating an inclusive workplace where everyone feels valued, respected and able to thrive. We welcome applications from people of all backgrounds and experiences.
Join us and help shape the future of HSBC SVNS.
World Rugby's Commitment to Inclusion
World Rugby is an equal opportunities employer and is committed to fostering a diverse and inclusive workplace. We encourage applications from everyone, regardless of age, disability, ethnicity, gender identity, race, religion or belief, sex, sexual orientation, or socio-economic background. We believe that diverse perspectives strengthen our organisation and the game we serve.