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Organization:

ASICS EMEA

Job:

Marketing Activation Coordinator

Location:

Barcelona, Catalonia, Spain

Published:

16-04-2026

Deadline/Expiry date:

26-04-2026

About the job

Be part of a movement that moves the world At ASICS, we’re more than just a brand; we're a movement. A movement of movement, propelled by the belief that motion strengthens the body and uplifts the mind. Our name itself, an acronym for "Anima Sana in Corpore Sano" (a Sound Mind in a Sound Body), encapsulates this commitment. Since taking our first step in Japan in 1949, our journey has been about more than just reaching the finish lines or clocking the fastest times. It's about the joy of moving and it's open to all.

If you're inspired to move yourself and the world toward a brighter, more inclusive future, we're looking for you.

Here at ASICS, we welcome diversity in our people, their backgrounds and life experiences. So, you could be the right person for this role regardless of your age, nationality, religious beliefs, or gender identification.

Your role in our shared journey As a Marketing Activation Coordinator for the AIB market, you coordinate and support the planning and execution of local marketing activations across PR, events, and sports marketing, in line with ASICS’ EMEA strategy and campaign calendar. Main focus will be Padel and Tennis activations. Will also support in Running and SportStyle activations.

Your Key Responsibilities Will Be

  • Coordinate/Support the planning and execution of local marketing activation initiatives in line with EMEA focus areas and the overall campaign calendar.
  • Contribute to the amplification of key local assets such as events and athletes to drive product recommendations, trial opportunities, and consumer engagement.
  • Support the execution of local events and campaigns, coordinating closely with Sports Marketing, Media, Digital, PR, Trade Marketing, and Brand Training teams.
  • Assist in managing relationships with local athletes, teams, and federations, ensuring clear communication of market needs to regional Sports Marketing Asset Specialists.
  • Support the coordination and amplification of reviews and recommendations across relevant marketing channels.
  • Assist in identifying potential local partners and opportunities.
  • Support budget tracking for activation activities.


You Have The Following Experience And Skills
  • Bachelor’s degree in marketing, Business Administration, or a related field
  • 2 years of demonstrable experience in marketing or brand management, preferably within the e-commerce or retail sectors.
  • Spanish native with fluency in English.
  • Initial exposure to planning and supporting marketing activations, events, or campaigns within a retail, sports, or consumer brand environment.
  • Basic understanding of integrated marketing principles and different channels (PR, digital, events).
  • Ability to work effectively within a cross-functional and matrix organization, with a strong willingness to learn and develop.
  • Good analytical skills.
  • Communication and organizational skills.
  • Good knowledge of Padel and Tennis environment

How To Apply Are you feeling inspired? We'd love to hear from you. Submit your application online and step into a role where you can truly make a difference. Let's move together, step by step, toward an uplifted world.

#ASICScareers #ASICShiring

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