Meent is supporting Le Grand-Bornand Tourism (SEM) in recruiting its Deputy Director on permanent position.
The charm and authenticity of a mountain village... Right in the heart of the Aravis Massif in Haute-Savoie, ideally located between Mont Blanc, Lake Annecy and Switzerland, Le Grand-Bornand offers the best of the Alps!
A Famille Plus, Flocon Vert and Accueil Vélo accredited resort, Le Grand-Bornand, with its 2,200 permanent residents and 25,000 tourist beds, is both a major ski village in winter and a must-see mountain destination in summer.
Its sports, events, arts and culture program is a benchmark for the French mountains - Biathlon World Cup, Tour de France, “Au bonheur des mômes” international children's festival, “Glisse en Coeur” charity event - and the prospect of hosting the 2030 French Alps Olympic and Paralympic Games.
Le Grand-Bornand Tourism, a category 1 tourist office, has a staff of 40, including 30 permanent employees. The structure handles the reception and management of tourist information, the promotion of the destination in France and internationally, the marketing of accommodation and activities, a summer/winter entertainment policy, the coordination and organization of major events, and the development of a cultural policy.
Role
Reporting to the management of SEM Tourism, you will support the company and its directors in defining an ambitious and innovative tourism and transition strategy for Le Grand-Bornand, in line with the town's political roadmap and in close collaboration with the ski lifts.
You will support the management team by taking an active part in the management of the structure, in line with the orientations of the Board of Directors and the tasks assigned by the Town Hall under the public contract.
Missions & Responsibilities
- You will help promote the “Le Grand-Bornand” brand both internally and externally;
- You will be responsible for the operational management of Grand-Bornand Tourism's seven divisions, working closely with the various managers and senior management, and ensuring a strong presence in the field;
- You will contribute to the implementation of a marketing, digital, and sales strategy, as well as a communications policy designed to promote Grand-Bornand's summer/winter tourism offering on a national and international scale;
- You will work alongside the division managers to define Grand-Bornand Tourism's action plans;
- You will create a daily relationship with all players in the destination (hoteliers, shopkeepers, accommodators, activity providers), and will be their privileged contact;
- You will help to develop, deploy and reinforce a strong dynamic with all Grand-Bornand Tourism's current and future private partners, and actively contribute to the search for new partners;
- You are involved in implementing the structure's operating and investment budgets, and in consolidating the economic models for events. In this respect, you will play a key role in planning and anticipation, as well as in researching and implementing tools and other operating processes to facilitate the work of your colleagues and maximize the SEM's collective efficiency;
- You will take charge of a number of key issues for the structure, forming a complementary and efficient duo with management;
- You will contribute to the dynamics of human resources;
- You will represent Grand-Bornand Tourism in a way that complements the Director's primary role.
Profile Requirements
- With a university degree (Bac+5) or equivalent, you have at least 15 years' proven professional experience in similar or comparable environments (tourism, commercial sports leisure, mountains, culture, sports, entertainment, etc.);
- You must have a proven track record of success, having demonstrated your ability in terms of strategy, management and development;
- Capable of driving forward a new dynamic, you know how to initiate and manage large-scale projects and are able to make proposals on a daily basis;
- With excellent managerial skills, you have real interpersonal intelligence and the necessary qualities to unite and lead a highly professional, experienced and committed team;
- A man/woman in the field, you're a hard worker who's always available;
- You are dynamic, innovative, creative, enthusiastic, humble and a team player;
- A good command of English is essential;
- You have a real passion for the mountains and the people who work in them, and it's a real life project that you want to share.
Other information
- Contract type : Full-time permanent contract - 211 days/year day package
- Location : Le Grand-Bornand (74)
- Starting date : Autumn 2025
- Salary : Fixed according to profile
Committed to seeking all talents, Meent promotes equality. All applications will be considered regardless of race, color, religion, sex, age, national origin, disability, or genetic data.
To apply, click here.
